Visitor Flow
For any physical business it is vital to know not only how many visitors are in your facility, but how they move within the space. Knowing which direction people move in, where they spend most of their time and how long they spend in each area enables businesses to strategically market to customers, lay out facilities to highlight products and to optimise revenue generators like unit tenancy rates or food concessions.
Adapt store and product layouts through paramount visitor insights
Our visitor flow solution allows you to see the best attractions within your asset, helping you to grow from the knowledge and insights provided furthering your assets customer attraction.
Understand your visitors' demands
Visitor Flow insights allow you to identify popular areas and increase revenue through those spaces, to change layouts and attractions in order to re-route visitors to less popular areas and to adapt operating hours, staffing levels and sales strategies to fit the real needs of visitors, ultimately improving their experience and increasing your profitability.
Our visitor flow solutions utilise WiFi and Bluetooth technology to track individual devices within a space, pinging each device from multiple sensors to identify it’s precise location and movement.
Our proprietary RevealAsset software takes an encrypted data feed and uses artificial intelligence to interpret and analyse the tracking data, providing our clients with comprehensive visual reports on visitor flow in their asset.
Where Are Visitor Flow Insights Beneficial?
Instead of focusing solely on pedestrian counting, our system extends to integrate all relevant performance data for a Shopping Centre.
